SZI Technologies Helps Using Top 5 Social Media Platforms for Marketing in the Best Way

The present day online marketing procedures cannot succeed without a considerable amount of support from the world of social media. Facebook, Twitter, LinkedIn, Google Plus (G+) and Youtube are among the most effective platforms to exploit all the benefits of social media in the process of promoting a particular business effectively to all the targeted prospective customers. Your social media marketing campaign must be way different from the ad you post on newspaper or magazines. The marketing process is also not the same on all the social network sites. Let us have a look at the salient features of marketing process on different social network sites. SZI Technologies is among the premium companies providing you the service of online marketing ensuring good result yielded by the process.

• Facebook: It is true that so far Facebook has been to users as a fun platform to chat, share images and videos with friends and simply chill out. You can be a part of different conversations as a part of different communities. All these activities are indirect procedures of marketing for a particular product. Facebook is not the right platform of hard selling of products. Hard selling products with the help of advertising slogans, repeatedly posting an ad, offering a list of products can encourage people ‘unfollowing’ you. This action can even lead your followers post negative comments about your business. In order to make your social media profile help you support in the online marketing of your product in the best way, you should have a very well defined and clear goal and strategy for your business. It is important to keep posting on your wall regularly. Unlike television, magazine, or ads on the web pages, the social media platforms require you to keep posting regularly. The way you can use images and videos on Facebook, you can also encourage users to comment on the post and reply to different comments. You can promote your Facebook page for effective marketing of a business. Paid advertisements of any sort on this particular social media platform can help promoting your business. The digital marketing experts working for SZI Technologies are always ready to support you in the process of marketing through Facebook.
• Twitter: If you underestimate Twitter, then you must not be aware of the power of 140 characters that can make an impact on the mind of all prospective customers you are targeting for proper marketing of your business. You cannot make your business offer you a quantifiable amount of business without optimizing your Twitter Bio effectively. It is very important for you finding out the influencers of a particular target area to interact with them regularly. As many people you will be able to involve in your Twitter campaign is better for the marketing purpose.Like any social network platform, Twitter also requires you to do regular updates on it. You should keep Tweeting regularly to maintain an active and healthy profile on Twitter. Tweeting once a week or a month cannot help you in proper promotion of the product. It is absolutely necessary for you to keep retweeting. This process keeps the process of both-way communication going. Not just any social media marketing agency inKolkata can offer you marketing support through Twitter. However, SZI Technologies has specialists offering you service related to the promotion of its client’s business. If your business is among all trending topics, all users can see your Twitter handle as people search for tweets about that particular hashtag. Remember to integrate Twitter with all of your marketing efforts like, your email. The Twitter analytics helps you having a grasp over what is resonating with your group of followers and what is not. The analytics dashboard lets you know what your best days for tweeting are.
• LinkedIn: LinkedIn is among the social network platforms that have quite a professional approach towards communication. No matter what your approach is towards the marketing of your product on this particular social marketing site, it is important to make sure that your LinkedIn profile is 100% complete with its heart and soul present in the business brand effectively. The profile should be ranked among the top 5 of results that come up from a search with relevant keywords. If you are using the LinkedIn profile for the purpose of promoting your business, it is important for you to connect with a large number of people apart from the ones already present in the list of your connection. It is important for you to customize the website to ensure the fact that people encouraged to click on the link to your website, put up on your LinkedIn profile must not get disappointed. SZI Technologies is among the digital marketing companies that have experts to guide you through the process of online marketing through LinkedIn. It is important for you to add a compelling text post, video, image to keep the visitors to the page engaged. People must have a few directions guiding you as soon as the users land on your LinkedIn page. If you got benefitted from a particular post, it is important for you to recommend others too for helping them getting benefitted in the same way. 
• Google Plus (G+): Like Facebook, a smart head-start at Google Plus for marketing of your product deserves a stable and perfectly designed profile to stand out among the rest in the business. The image, introduction to your profile must encourage people to be in your group. Try to add some relevant images to make your profile different from the others. Always remember to click the button saying, “Help others find my profile in Search Results”. This action of yours increases search visibility of your profile. In order to make your G+ account the perfect tool for marketing, it is important for you to optimize all links on the right side of your Google Plus profile. You can add texts and also links on the right hand side of the profile that is perfect for the optimizing of your profile and the business. The best part of the selling point of Google Plus is you can create one circle of prospective clients for your business. You cater them with industry news, perfect case study, etc.  Creating cordial relationship with the users in your group has a great impact on perfect social media marketing and networking with people on the list of your acquaintances. Video has high value of engagement. So, keep uploading more videos to your profile. The new Google Plus feature called ‘Spark’ is something you must exploit to the fullest. The social marketing experts in SZI Technologies can bring in a large group of potential customers to your site through effective G+ marketing.
• YouTube: YouTube is the ideal social network platform that almost started adding value to the concept of ‘viral ads’. After gathering a huge amount of views you can also be a part of the very effective viral marketing with the help of your YouTube account. All you need to do is keep on posting interesting videos to attract the attention of prospective clients towards your products and their effect in the life of all customers. The online marketers working for SZI Technologies know how to exploit all the benefits from YouTube in the best way.